New partnership: Cats Protection

As their lead full-service strategic agency, we’ll be working across the organisation’s fundraising, brand, and marketing teams to ensure campaigns are integrated; providing frameworks that encourage collaboration across their fundraising directorate including legacies, individual giving and community & events.

Our work is already underway, starting with a foundational audit of their individual giving and legacy portfolio, and will be building on our findings to design new journeys, campaigns, and strategies across their mass fundraising programmes.

We’re excited to become an extension of their team, start delivering results - and meet more cats - over the coming months.

“We’re only a few months in and already we can see the team’s ambition to work beyond the BAU and integrate with teams for bigger impact. Thanks to the team’s trust in us to be their full agency partner, we feel like an extension of the team which leads to better understanding, better work, and ultimately more money raised for the charity” - Ben Eden-Davies, Senior Account Director at Open

“We were absolutely thrilled to embark on our partnership with Open, and our first few months have been a whirlwind of activity and positivity across all our teams. It’s been great to experience how invested everyone at Open has been in getting us set up for success, and we’re excited to watch our work take flight as we seek to ambitiously deliver our programmes to help more cats now and in the future.” – Matt Vincent, Associate Director of Individual Giving and Legacies at Cats Protection