One story in this book was all about Alex Tew’s Million Dollar Homepage. You can read all about it here, but essentially, to help fund his university education, Alex sold pixels on his website for $1 each. Word spread, advertisers snapped them up, an internet phenomena was born, and 21-year-old Alex was $1,000,000 richer.
Now, I’m sure there have been many attempts to copy it since, but recently I’ve spotted a couple of charity versions too. Firstly, Evan Riley is trying to raise £150,000 for Barnardo’s. He’s slightly cheaper than Alex, at £1 for 10 pixels. I do worry though, that promising to create a page AFTER he’s received all the money might be his downfall. People like to see what they’re getting. Either way, it’s a good cause, and he’s only raised 0.01% so far, so why not bung him a couple of quid?
A more exciting take on this idea popped up on twitter this morning. In a partnership between Dulux and UNICEF, ‘Own a Colour‘ does exactly what it says on the tin (sorry to mix up my DIY brands). For £1 a triangle, you get to name your colour, leave a message and even give your colour as a gift. Totally pointless, but it still sounds pretty fun! Also there’s 16.7 million colours. That’s a lot of money. There’s already some famous faces on there and over £13,000 raised. So if you’re more of a UNICEF kinda guy than Barnardo’s, maybe send your £1 thattaway.